2023 Oscars Inch Toward Audience Of 20M After 7 Days Of Multiplatform Viewing
deadline.comThe 2023 Oscars drew another million viewers in the week following the live telecast. According to ABC, the 95th annual Academy Awards drew an average audience of 19.9M total viewers after seven days of viewing across linear and digital platforms.
It also scored a 4.43 rating among the key 18-49 demographic. That’s up 8% from the 18.8M viewers that tuned in live on March 12.
It marks the second year in a row that the Oscars grew its audience in the days after the live ceremony. While 8% may not seem like a huge jump, most live ceremonies draw little to no delayed viewers, unless something significant occurs.
ABC also says the Academy’s digital content views of the 95th Oscars increased year-over-year by 359%, up to 109.2M vs. last year’s 23.8M.
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